I’ve been doing some logo design work and a business card for a client and I generally offer two variations on a theme. In this case I put together a card on white paper – fairly traditional – and also a darker design – a very, very dark red. I was delighted the client took the bold move of choosing the darker card design. You can see the front of the card below, with the back underneath it.

Needless to say before I started work, I went searching for inspiration and in my travels, I came across some nice examples of dark coloured business cards. Here’s ten business card designs that I liked, with links to their creators websites.







Connected Matters by The Goodness
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April 3rd, 2008 at 7:16 pm
Wow, those are beautiful and useful!
I really like the idea of putting the mission statement on the back of the business cards.
I also like the sideways writing, which is at a right angle to the rest of the information.
April 3rd, 2008 at 10:07 pm
Hi Jennifer,
I really really like the card you designed. Did you create the logo also? I love that “A” mark with the circle.
I just recently designed a dark business card also for a client, have a look
http://www.brianjosephstudios.com/blog/2008/04/business-card-design-victory-marketing.asp
April 3rd, 2008 at 10:09 pm
Also, thanks for adding me to your blog roll on the left side there!
You are linking to my portfolio tho!
April 3rd, 2008 at 11:25 pm
Hehe great to see our business cards (bada bing) here and thanks for the email.
Timo
http://www.timokuilder.nl
April 4th, 2008 at 8:37 am
Thanks Adam.
Hi Brian, yes, I did the logo too – it’s very simple (simple is my mantra!). I like your dark card too. They really stand out don’t they?
Hi Timo, thanks for visiting! You’ve got a super portfolio there.
April 5th, 2008 at 7:36 pm
Great design Jennifer.
One thing though I always teach when speaking about business development and the specific things we need to include on our business cards if we want to ensure that our bsiness card is really effective marketing collateral to bring in more prospects and profits – be sure that one side is a light colour.
I see too many business cards – and usually from people in design, media and creative roles with dark business cards. Most commonly they use black – just as you have demonstrated in the examples here.
The reality is that many people write on the business cards they receive – even as a prompt about where they met the person.
Unless you are going to give our a white, silver or gold pen with every business card you hand out, don’t make both sides of the business card a dark colour.
April 5th, 2008 at 8:56 pm
Hi Krishna
Thanks for the great tip. I’ve certainly scribbled down some info on business cards in the past.
In the case of my own design in the post, as you can see one side is white – I’ll pretend I did that for the reason you mentioned above!!!
April 30th, 2008 at 11:22 am
hi Jennifer, nice to see your card design (and other card designs), maybe sometimes you can share about all card you’ve designed and how to create it.
i love it
cheers.
GBU.
April 30th, 2008 at 6:43 pm
Hi Jerry, thanks for visiting and for your kind words! To sum up briefly, it was created with a bit of sketching, lots of looking at business cards and logos, magazines, tv – anything to avoid real work
and then lashed the whole lot into Illustrator.
May 4th, 2008 at 6:11 pm
Feel free to check out my dark card, viewable in the Selected Work section of Brennanbarney.com.
May 5th, 2008 at 8:55 am
Hi Brennan, thanks for visiting. Nice work in your portfolio.
May 5th, 2008 at 11:47 am
My cards http://www.nerv.es/blog/11-partes-de-una-tarjeta-de-visita-para-una-empresa/
June 12th, 2008 at 4:51 pm
Hello Jennifer,
I saw your work, its so simple and pleasing to eye and heart…
i have been into graphic designing and wanna open my mind… as you are instructor.. I want your help…
my mail id is anandmistry.16@gmail.com i would love to be ur student.
Looking for ur favorable response
Thanks
July 18th, 2008 at 5:29 am
hi there jennifer im soo in love with the first one with an “A” i need to have it how much are you willing to sell it for?
July 29th, 2008 at 10:50 pm
Hi Arthur, thanks for the kind words – glad you like my biz card. Unfortunately, that design is being used by a client, but I am always available for hire for new work ….
August 21st, 2008 at 3:48 pm
hey thank you !
August 21st, 2008 at 8:32 pm
You’re very welcome Emrah.
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September 1st, 2008 at 10:31 pm
Those are definitely some stunning designs – it is nice to see something different than the traditional white cards.
Have you tried comparing the effectiveness of light versus dark cards to see which one is more memorable? I would like to know which one works better.
September 4th, 2008 at 12:23 pm
Hi Marc
I have no factual evidence of which is more memorable. On a personal basis, I’d say I take notice of dark cards more readily.
Maybe I should do a little online survey sometime?
September 12th, 2008 at 12:49 am
These designs are inspiring me! Thanks for sharing.
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October 11th, 2008 at 10:48 pm
very good… Thanks you very much
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